DEFTLY DESIGNING FOR DIGITAL INTERACTION. I do Website Design PLUS!
UI, EMail, Social &
Site DESIGN
I remember the early debates amongst executive about whether the internet and websites would change business. That’s how long I’ve been working with websites and fulfilling various UI needs.
I’ve digitally touched sites and interfaces for franchises, B2B, B2C, global corporate, “As Seen On TV” and small startups. My backgrounds extend from site design, to eCommerce, email campaign development, and social site marketing. Concept to completion.
Brand Consistent Design
with Intuitive Structure
Sentec Automation®
OVERVIEW
Engagement Definition:
Creative Director Web (Contract)
Trusted with updating a 1990’s website to a more modern products 7 services ecommerce site. Built in Magento and tied into a backend product database this site was very brand centric and was active for years. Cross platform marketing was developed carrying the brand and it’s products across print ad, peripherial print materials, banner ads on linked sites, digital monthly product newsletters, all tied to newly redesigned and expanded website and social platforms (LinkedIn, FaceBook & You Tube). Highly sucessful product informational video were developed to promote new products.
Assignments:
- Website Design
- Built with Magento, Tied to Proprietary Back-end Product Datatbase
- eCommerce
- Email Campaign Design & Deployment
- Digital Product Newsletters
- Social Site Coordinated Branding & Marketing
- Photo Shots – eCommerce Products
- Video Shoots – Web Product Vlog
- Graphic Design: Banner Design, Paid Ads, Corresponding Print Material
- SEO / SEM
DME® Mold Enginnering
OVERVIEW
Engagement Definition:
Website Design: Redesign existing site from the ground floor up.
Assignments:
- Assemble Internal Core Team: Engineering, Marketing, Sales, and Operations
- Website Design: Site Map, Wireframe, Prototype, Final Site Design
- Create New Graphics & Update Old Content for Search Engines
- Built in WordPress
- Set up Key Words, Yoast, Meta Data and other SEO Needs
- Login Section With Downloadable Content For Team Member
- Social Site Coordinated Branding & Marketing
- Tie Into Existing eCommerce Pages
- Motion Graphics
- Graphic Design: Banner Design, Supporting Launch Print Material
- Corresponding Email Campaign for Luanch & for All New Products
- Dynamic Site Construction
- Follow-up Clone Sites for Europe, Asia, and South America
- Developed a digital road-map leading to descernable traffic boost via successful enterprise site launch with a robustly targeted content plan for 5 Product Divisions across U.S. & Canadian markets. Guided consistent brand use across numerous divisions globally including logo guidelines, brand strategies, and content.
Additional Responsibilities:
- Email Campaigns
- Monthly Banner Ads for eCommerce Platform
- Landing Pages for Events, Special Promotions and New Product Launches
GD Productions® Model & Talent
OVERVIEW
Engagement Definition:
Website Design: Create new website for emerging modeling agency. Maintain brand specifications and essence. Design needed to be elegant but also functional. Site Featured online enrollment forms, and a password secure section where models could access necessary materials as needed. Initial site redesigned by another vendor a few years back.
Assignments:
- Website Design
- Built with Adobe Dreamweaver
- Online Enrollment Forms
- Login Section With Downloadable Content For Team Member
- Social Site Coordinated Branding & Marketing
- Photo Acquisition and Retouching
- Motion Graphics
- Graphic Design: Banner Design, Supporting Launch Print Material
- Basic SEO Content, Keywords, etc.
- Dynamic Site Construction
Reverend® Guitars
OVERVIEW
Engagement Definition:
Website Design: Develop prototype designs for a new website for Reverend Guitars for owners (Joe Naylor and Ken Haas). Maintain brand specifications and essence. Design UI for new “Retailers Page” and enhance deign of product page to include a wealth of additional product specific content and images. Site redesigned in 2023.
Assignments:
- Website UI Designs
- Built with Adobe Dreamweaver
- Interface to work into Existing eCommerce Back-end
- Login Section With Downloadable Content for Registered Retailers
- Photo Acquisition and Retouching
More To Come – This Page Still In Development
Still to come:
- Daily Body Restore – Health & Wellness site with online videos
- MMI Door – email campaigns, SOP procedure development
- ABS American Building Supply – email campaigns, SOP procedure development
- Rock & Roll Fantasy Camp LA – Email Campaigns
- GBK Productions – email campaigns for Hollywood events
- Freedom Laser Therapy – Website and email campaigns
Feel Free to Reach Out
& Say Hello!
Questions, queries, ponders or for pointers.